We all know people fiddle with their smart phones whilst watching TV. Indeed, new social apps like Zeebox are successfully capitalising on it – inviting us to rate the new ‘hottie’ on TOWIE or chat about the latest wannabes on Britain’s Got Talent…. at the same time we’re watching it.
The days when we used to simply design a website at an optimum 960 pixels, knowing it would suit most screen sizes, are long gone.
As use of – and confidence in – smartphones and tablets has grown and grown many web designers have found themselves chasing their tails. It’s not just that screen sizes are getting smaller. The way people interact with websites has shifted significantly with the rise of touchscreens.
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